Official Document

144bet Privacy Policy: Your Data Protected by the LGPD

144bet takes user privacy seriously — genuinely, not just on paper. This Policy clearly explains what data we collect, why we need it, how we protect it, and what your rights are as a data subject under the General Data Protection Law.

Last updated: July 2026
This policy covers:
Data We Collect
How We Use Your Data
Security and encryption
Your rights under the LGPD
Cookies and Tracking
Contact the DPO
How We Protect You

The Pillars of Privacy at 144bet

Every data decision at 144bet is guided by six principles that put the user first.

Full LGPD Compliance

144bet operates in compliance with Brazil's General Data Protection Law (Lei nº 13,709/2018). All data processing has a defined legal basis — contract, legal obligation, legitimate interest, or consent — and you may consult the applicable basis at any time.

256-Bit SSL Encryption

All communication between your device and 144bet's servers is protected by 256-bit SSL encryption — the same standard used by major Brazilian banks such as Itaú, Bradesco, and Banco do Brasil. Your data in transit is inaccessible to third parties.

Your Rights, Always Within Reach

You can access, correct, export, or request deletion of your data at any time through your account dashboard or by emailing our DPO. 144bet responds to all requests within 15 business days, as required by the LGPD.

Your Data Is Never Sold

144bet does not sell, rent, or transfer personal data to third parties for commercial purposes. Data is shared with partners only to the extent necessary to deliver contracted services — such as Pix processing or identity verification — and always with appropriate contractual safeguards in place.

Data Minimization

We collect only the data strictly necessary for each purpose. We never ask for information we don't use. Registering with 144bet requires your name, CPF, email, and phone number — nothing beyond what is essential to create your account securely.

Incident Transparency

In the event of any security incident that may affect your data, 144bet will notify impacted users and the National Data Protection Authority (ANPD) within the legally required timeframes, with a clear description of what occurred and the measures taken.

This Privacy Policy describes how 144bet (https://144bet.click) collects, uses, stores, and protects the personal data of its users. By creating an account or using any 144bet service, you confirm that you have read and understood this Policy. It forms an integral part of the Terms and Conditions of the platform.

01Overview

144bet was built with the Brazilian bettor at its core — and that includes handling each user's personal data with the same care we put into live odds and Pix processing. Privacy is not an optional feature at 144bet: it is part of the service architecture.

This Policy is written to be understood by anyone, not just lawyers. Throughout the document, we explain in plain language what data we process, why we process it, who we share it with when necessary, and — most importantly — what you can do to stay in control of your own information.

144bet is a Sports Betting and online casino platform built for the Brazilian market. Betting on the Brasileirão Série A, Copa do Brasil, or Libertadores, watching UFC live, playing slots or live casino — all of these involve some degree of personal data processing. The purpose is always clear: to deliver the service, protect user security, and meet applicable legal obligations.

This Policy applies to all registered users, site visitors, promotion participants, and anyone who interacts with the 144bet platform in any capacity.

02Data Controller

The data controller responsible for processing personal data collected through the 144bet platform is the company operating the website https://144bet.click, hereinafter referred to simply as "144bet".

To exercise your rights as a data subject or to contact our Data Protection Officer (DPO), please use the channels listed in Section 14 of this Policy. All personal data requests are handled as a priority and responded to within the legal deadline of 15 business days.

03What Personal Data We Collect

3.1 Data You Provide Directly

When you create an account or use 144bet's services, you provide us with the following data:

  • Registration data: full name, CPF (Cadastro de Pessoas Físicas), date of birth, full address, email address, and mobile number;
  • Verification documents (KYC): copy of a national ID, driver's license, or passport, plus proof of address, requested for identity verification prior to withdrawals;
  • Financial data: bank account details or Pix key for processing deposits and withdrawals — we never store complete credit card data on our servers;
  • Communications: messages sent to our support team via chat, email, or other service channels.

3.2 Automatically Collected Data

While using the 144bet platform, some data is collected automatically by our systems:

  • Access data: IP address, browser type and version, operating system, date and time of access;
  • Browsing data: pages visited, session duration, clicks, and interactions within the platform;
  • Device data: device identifier, screen resolution, and system language settings;
  • Approximate location data: inferred from IP address for geographic eligibility verification;
  • Cookies and similar technologies: detailed in Section 9 of this Policy.

3.3 Platform Activity Data

144bet logs activity carried out on the platform to deliver the service and ensure the integrity of all bets:

  • Complete betting history (sports, markets, amounts, odds, and results);
  • Session history for slots, live casino, and crash games;
  • Financial transaction history (deposits and withdrawals);
  • Bonuses and promotions redeemed;
  • Account settings and preferences.

Important: 144bet will never ask for your full credit card details via email, chat, or phone. If you receive such a request, disregard it immediately and report it through our official support channel.

04How We Use Your Personal Data

144bet uses the data collected exclusively for the following purposes:

Purpose Data Used Legal Basis
Account creation and management Name, CPF, email, mobile number, date of birth Contract performance
Processing deposits and withdrawals via Pix, boleto, or card Financial data, CPF, Pix key Contract performance
Identity verification (KYC) and fraud prevention Documents, CPF, address, IP Legal obligation
Anti-money laundering (AML/CFT) Financial data, transaction history Legal obligation
User support and service Registration data, betting history, communications Contract performance
Sending promotional communications Email, phone number, preferences Consent
Personalization of the platform experience Browsing data, betting history Legitimate interest
Performance analysis and service improvement Anonymized browsing data Legitimate interest
Compliance with court or regulatory orders As determined by the competent authority Legal obligation

Promotional communications — such as emails about 144bet promotions, available cashback, or new slots tournaments — are sent only with your consent. You may withdraw that consent at any time through your account settings or by clicking the unsubscribe link in any promotional email.

05Legal Basis for Processing

The LGPD requires that all personal data processing have a specific legal basis. 144bet relies on the following legal bases, as set out in Article 7 of Law No. 13.709/2018:

  • Contract performance (art. 7, V): processing required to create and maintain your account, handle deposits via Pix or boleto bancário, and pay out withdrawals;
  • Legal obligation (art. 7, II): processing required by law, such as identity verification (KYC), anti-money laundering controls, and reporting to Brazilian regulatory authorities;
  • Consent (art. 7, I): sending promotional communications by email or SMS — you may withdraw consent at any time;
  • Legitimate interest (art. 7, IX): personalizing your platform experience, detecting fraud, and improving our services, provided our interests do not override your fundamental rights.

You can request information about the specific legal basis for any data processing carried out by 144bet by contacting our DPO at privacidade@144bet.click.

06Data Sharing

144bet does not sell or trade users' personal data. Data sharing occurs only in the following cases and with appropriate contractual safeguards:

  • Payment processors: to enable transactions via Pix, boleto bancário, credit/debit card, PicPay, and Mercado Pago — these partners process only the data strictly necessary for the transaction and are bound by contractual confidentiality obligations;
  • Identity verification providers: to meet KYC and anti-money-laundering obligations, we may share documents with partners specialized in identity verification;
  • Technology infrastructure providers: servers, CDN, and security tools that support platform operations, all bound by contractual data protection clauses;
  • Competent authorities: to comply with a legal obligation, court order, or regulatory determination, we may disclose data to the competent Brazilian authorities;
  • Casino game providers: when playing slots or live casino on the platform, session data may be shared with the game provider for result settlement and auditing purposes.

In all cases, data sharing is limited to the minimum necessary for the specific purpose, and the third parties involved are subject to privacy policies compatible with the LGPD.

07How Long We Retain Your Data

144bet retains personal data for as long as necessary to fulfill the purposes for which it was collected, in accordance with applicable legal retention periods:

  • Registration data and betting history: retained for as long as the account is active and for a minimum of 5 years after closure, in accordance with sports betting regulatory requirements and Brazilian tax law;
  • Financial transaction data: retained for 10 years in accordance with Law No. 9.613/1998 (anti-money laundering) and Central Bank of Brazil regulations;
  • KYC documents: retained for as long as the account is active and for a minimum of 5 years after closure;
  • Browsing data and logs: retained for up to 12 months for security purposes and dispute resolution;
  • Support communications: retained for 5 years for record-keeping and potential disputes.

Once retention periods have expired, data is securely deleted or anonymized for statistical purposes, as required by the LGPD.

08Data Security

144bet implements technical and organizational measures to protect your personal data against unauthorized access, alteration, improper disclosure, or destruction:

  • Encryption in transit: all communication between your device and our servers is protected by 256-bit TLS/SSL encryption;
  • Encryption at rest: sensitive data stored on our servers is encrypted;
  • Access control: only employees with a specific business need can access personal data, with a complete log of all access recorded;
  • Strong authentication: internal systems require multi-factor authentication to access databases containing user information;
  • Continuous monitoring: intrusion detection and anomaly monitoring systems operate 24 hours a day;
  • Regular security testing: we conduct regular penetration testing and security audits with specialized firms;
  • Incident response plan: in the event of a data breach, we follow a structured response plan that includes notifying affected data subjects and the ANPD within the legally required timeframes.

No system is 100% breach-proof. That's why we strongly recommend using a unique, strong password for your 144bet account and enabling two-factor authentication, available in your account security dashboard.

09Cookies and Tracking Technologies

9.1 What Are Cookies

Cookies are small text files stored on your device when you access the 144bet platform. They allow the site to remember your preferences, keep your session active, and collect information about how you use the platform.

9.2 Types of Cookies Used by 144bet

  • Strictly necessary cookies: essential for the platform to function — authentication, security, and bet processing. Disabling them would prevent access to your account;
  • Performance cookies: collect information on how the platform is used to identify errors, measure load times, and improve the experience — typically anonymized data;
  • Functionality cookies: remember your preferences such as language, currency (always BRL at 144bet), odds settings, and saved filters;
  • Analytics cookies: used to understand usage patterns and improve our services — data collected is processed in aggregate and does not identify individual users;
  • Marketing cookies: used only with your consent to personalize communications about 144bet promotions that are relevant to you.

9.3 Cookie Management

You can manage your cookie preferences through the banner shown on your first visit to the platform, or at any time through your account settings. Most browsers also let you control cookies directly — check the settings in Chrome, Safari, Firefox, or Edge for more details.

Please note: Disabling strictly necessary cookies may prevent you from accessing your 144bet account or impair essential features such as live bet processing.

10Your Rights as a Data Subject (LGPD)

Brazil's General Data Protection Law (LGPD) grants you the following rights regarding your personal data processed by 144bet:

Access

Request confirmation that we process your data and receive a copy of all information we hold about you.

Correction

Request the correction of incomplete, inaccurate, or outdated information in your account.

Erasure

Request the deletion of unnecessary data or data processed based on consent, subject to legally required retention periods.

Portability

Receive your data in a structured format for transfer to another service provider, where technically feasible.

Consent Withdrawal

Withdraw consent given for processing based on this legal ground, such as promotional communications, at any time.

Data Sharing Information

Find out which public and private entities your data has been shared with by 144bet.

Blocking or Anonymization

Request the blocking of unnecessary data or its anonymization when processing does not comply with the LGPD.

Automated Decision Review

Request human review of decisions made exclusively by automated systems that affect your interests.

To exercise any of these rights, contact our DPO at privacidade@144bet.click or through the form available in your account dashboard under "Privacy & Data". 144bet will respond within 15 business days, in accordance with the LGPD.

11Minors

144bet is a platform exclusively for users aged 18 and over. We do not knowingly collect personal data from minors. Registration requires a CPF and date of birth, both of which are verified to confirm legal age.

If we become aware that we have collected data from a minor, we will immediately delete that information and close the associated account. Parents or guardians who identify a minor accessing the platform should contact us right away at suporte@144bet.click.

Protection of minors: If you are a parent or guardian and want to restrict minors' access to betting platforms, we recommend installing parental control software on any shared devices.

12International Data Transfers

144bet may use technology infrastructure services hosted on servers outside Brazil — such as international cloud providers. In such cases, we ensure that international data transfers occur only to countries or organizations offering an adequate level of protection, in accordance with ANPD criteria, or through standard contractual clauses that guarantee protection equivalent to the LGPD.

The international providers we work with are subject to recognized compliance programs — such as ISO 27001 and SOC 2 — and sign data processing agreements that reflect the principles of the LGPD. The list of international service provider categories is available upon request from our DPO.

13Policy Updates

144bet may update this Privacy Policy periodically to reflect changes in Brazilian law, our data processing practices, or our service structure. Material changes will be communicated by email to registered users at least 7 days before taking effect.

The most recent version of this Policy will always be available on this page, with the last updated date shown in the header. Continued use of the platform after a new version is published will constitute acceptance of the changes.

We recommend reviewing this Policy periodically. The last updated date is always displayed at the top of this page so you can easily track any changes.

14Contact and Data Protection Officer (DPO)

144bet has appointed a Data Protection Officer (DPO) responsible for handling communications from data subjects and the National Data Protection Authority (ANPD). You can reach 144bet's DPO through the following channels:

  • DPO email: privacidade@144bet.click — for requests to exercise your rights and specific questions about data processing;
  • General support: suporte@144bet.click — for general questions about your account or the service;
  • Live chat: available 24 hours a day on the platform for urgent matters;
  • VIP WhatsApp: available to Gold and Diamond VIP members with a dedicated account manager.

If you are not satisfied with 144bet's response to a rights request, you may file a complaint directly with the National Data Protection Authority (ANPD) at gov.br/anpd.

For specific questions about this Privacy Policy or about how 144bet handles any personal data, write to privacidade@144bet.click. All personal data correspondence is treated confidentially and responded to within the legal deadline.

144bet's Commitment to Privacy

144bet processes your data in compliance with the LGPD (Law No. 13,709/2018). 256-bit SSL encryption on all transactions. Your data is never sold to third parties. To exercise your rights or get answers, visit our Responsible Gambling or reach us through our support channels. Also check our Terms and Conditions for the full set of platform usage rules.

Privacy and Trust

Your Privacy Is Protected — Bet with Confidence at 144bet

144bet was built for the Brazilian bettor who wants to enjoy football, UFC, volleyball, and casino in a safe environment. Your personal data is protected by the LGPD, encrypted, and will never be sold. Sign up and get started with R$ 20.00 via Pix.

Live odds on Brasileirão, weekly cashback with no rollover, VIP Program, and 24/7 support in Portuguese. All with the security you deserve.

For players 18 and over only. Please gamble responsibly. Responsible Gambling

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